Lisbon, 27 July 2026 — Lusófona University is pleased to announce the publication of two chapters authored by its researchers in "Artificial Intelligence in the International Film and Audiovisual Media Industries", a new volume published by Routledge, edited by Paulo Nuno Vicente, Catarina Duff Burnay, Mattias Frey and Pei-Sze Chow (ISBN 9781003613794)
The first chapter, "Collaborative Narratives for Film: Screenwriting with Large Language Models", by Tobias Frühmorgen, examines how structured human–AI collaboration can mitigate the inherent limitations of large language models in screenwriting. Drawing on creativity theory and narrative intelligence, the chapter argues that LLMs operate as powerful pattern engines, but lack genuine understanding, causal reasoning and cultural grounding.
The second chapter, "Cineflux: Using AI to Scale Qualitative Film Audience Research", by Manuel Pita, Manuel José Damásio, Rita Grácio and André Rui Graça, introduces a hybrid methodology combining traditional focus groups with Natural Language Processing. Demonstrated through the film Amelia's Children (2023), the framework creates a shared semantic space in which large aggregations of online reviews can be compared with carefully recruited focus groups, revealing how audiences differ in emphasising cultural identity, humour, moral values and emotional responses.
The book is available at https://doi.org/10.4324/